Why Training and Certification?

Certification and training present a prime opportunity to expand the knowledge base of all employees, but many employers find the opportunities expensive. Despite the potential costs, certification and training provides both the company and the individual employees with 5 benefits that make the cost and time a worthwhile investment:

1. Gain a Competitive Advantage: Having training your competitors don’t have sets you apart. It demonstrates your commitment to your profession and your employees.

2. Increased Earnings Potential: Customers are willing to pay for experts. Knowing they are getting a company that will do the job right the first time is invaluable. Studies have shown that customers are willing to pay 10%-15% more for a service based on training and certification.

3. Build Functional Competencies: Helps you and your employees to better follow processes and expands yours and their knowledge on products and services.

4. Business Improvement: Employees are better able to perform their jobs, helps build confidence, increases their understanding of the industry and will drive discretionary performance.

5. Retention: Employees who feel valued are more likely to remain with the company, be supportive of the goals of the company and more efficient.